The marketing world has changed.

And it’s still changing. At warp speed. Call it a New Marketsphere—a techno-driven, borderless world, with fragmenting media and diverse, empowered customers resistant to traditional push marketing. How will you navigate this chaotic environment of challenge and opportunity? More important, how will you lead your organization through it?

Mplanet^™ is the American Marketing Association’s premier event for the marketing community and a destination for the latest marketing thinking, innovations and interaction with the best marketing minds. The depth of rich, meaningful content and resources stands above all other marketing conferences. Marketers will leave Mplanet with a greater competitive edge and ability to impact their organization’s business results.

Format Highlights

Mplanet is an experience like no other:

• A unique “un-conference like” environment created with high-profile strategic partners

• Extensive audience interaction in large and small groups within the Mplanet Discovery Center

• A podium-free learning experience

• Practical BtoB and BtoC perspectives from CEOs and CMOs

SUPPORT THE PHILADELPHIA AMERICAN MARKETING ASSOCIATION

Include offer code CHphi in your registration

For more information and to register visit www.mplanet2009.com