And it’s still changing. At warp speed. Call it a New Marketsphere—a techno-driven, borderless world, with fragmenting media and diverse, empowered customers resistant to traditional push marketing. How will you navigate this chaotic environment of challenge and opportunity? More important, how will you lead your organization through it?
Mplanet™ is the American Marketing Association’s premier event for the marketing community and a destination for the latest marketing thinking, innovations and interaction with the best marketing minds. The depth of rich, meaningful content and resources stands above all other marketing conferences. Marketers will leave Mplanet with a greater competitive edge and ability to impact their organization’s business results.
Format Highlights
Mplanet is an experience like no other:
• A unique “un-conference like” environment created with high-profile strategic partners
• Extensive audience interaction in large and small groups within the Mplanet Discovery Center
• A podium-free learning experience
• Practical BtoB and BtoC perspectives from CEOs and CMOs
SUPPORT THE PHILADELPHIA AMERICAN MARKETING ASSOCIATION
The Fifth Annual Marketing Conference will bring approximately 500 faculty, students and leading experts from the marketing field togther under the theme “Accelerating in Change.” This year’s conference will feature keynote spakers and panel discussions focusing on how companies use marketing strategies to respond to market uncertainties, particularly changes in economic, environmental, political and consumer conditions. “Back to Class” Sessions, led by Wharton Marketing Professors and highlighting cutting edge research will also be part of the day’s events.
The Wharton Marketing Conference is intended to serve as an integral forum for the marketing community within and beyond Wharton, providing access to the latest trends and research in the field, as well as an opportunity to build personal and professional networks.
For additional information and to register, please click here.
Women For Hire produces career expos for women throughout the country twice a year in 10 different cities ( Atlanta , Boston , Chicago , Dallas , Los Angeles , Minneapolis , New York , Philadelphia , St. Louis , and Washington , DC ). Our CEO, Tory Johnson is also the Workplace Contributor on ABC’s Good Morning America.
We will make our second appearance in Philadelphia on September 25th at the Pennsylvania Convention Center. Admittance is free with a resume and business attire is required. Our events aren’t industry specific and Fortune 500 companies attend from all fields such as accounting and finance, government, retail, sales and marketing, engineering and information technology, etc. Seventy-five percent of the companies that attend are looking for experienced professionals and twenty-five percent for entry-level candidates.
The Disney Institute is bringing its renowned professional development program the “Team Creativity, Disney Style” to Philadelphia on September 25th, 2008.A One-Day Workshop: This program will show you how the principles and management practices used at the Walt Disney World Resort foster a climate of creativity and “everyday innovation.”
This effective and interactive workshop is designed to help you:
Discover how Disney defines team creativity as a critical success factor.
Examine a model for effectively balancing relationships and results to maximize creative output.
Experience the process of taking an idea from expression to implementation.
Learn processes to help you implement new ideas and achieve measurable results.
Identify criteria for analyzing the value of ideas.
Contribute to making your organization adaptable, flexible, and innovative in ways that provide you with a competitive advantage.
PAMA members receive a discount of $50 off the standard feeby using this promotional code: AMAEMLE.
Additional group discounts are available.The program fee includes registration, program materials, continental breakfast, catered lunch, and two catered breaks.
